Monday, November 14, 2016

November Intern of the Month Winner

Congratulation to Brandon Bleile, Novembers Intern of the Month Winner. Brandon Bleile is a senior at Ashland University studying a major in Business Management and a minor in Fiance. Brandon recently had a marketing internship with the Foot & Ankle Center of Ohio as a Marketing Specialist in Wooster, OH.

Brandon was able to control three different aspects of marketing within the practice. The first was internal marketing, which entailed improvement within the company to make the company more appealing and marketable.

The second category of marketing is external marketing, which is the category that most people are familiar with. External marketing included billboards, TV commercials, newspaper ads, and fundraisers. In this category Bliele got to work with a strict budget in which he had to go out effectively spend money to develop marketing campaigns that give the practice the best return on investment.

The final marketing category is called shoe leather marketing , referral program is set in place so that other doctors and or relevant individuals has a trusted, reliable company that they can point patients to our practice.

Brandon now has a deeper understanding for the medical field and has developed a deeper understanding and appreciation for marketing. Prior to this internship he has no day in, day out marketing experience but after is internship with the Foot & Ankle Center of Ohio he now feels comfortable to his career in the future.

Advise that Brandon would like to give to fellow students is to do any many internships as possible. The more experience the better, and connections that are made along the way are just one of many things that will benefit you.

"Ashland University has helped facilitate my continued development in the business world through an internship with the Foot & Ankle Center of Ohio"

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